HOLLYWOOD – Eminem will appear in his first lead movie role since Eight Mile, playing the controversial pick up artist Julien Blanc in Pick Up.

The hip hop rapper AKA Marshall Mathers has been cast following a lengthy day- long process.

Director Brett Ratner told the Studio Exec EXCLUSIVELY:

We were looking for a star with real charisma and a fairly despicable attitude to women. Mel Gibson is too old and Ray Rice and Chris Brown are too black, but Eminem with his lyrics about punching women in the face is just about right.

The rising star of the pick up community Julien Blanc has courted controversy with his tips on how to sexually assault, exploit and manipulate women and pictures of him grabbing girls by the throat. Protests by women’s groups have seen him chased out of Australia and, most recently, banned from the UK.

Eminem spoke out about what appealed to him about the role:

Julien Blanc is a lone voice in the wilderness, harking back to a nobler time when you could punch a woman in the face and the only question that you would be asked would be ‘why didn’t you punch her in the face twice?’ But nowadays with Political Correctness Gone Mad even brutally assaulting women is considered beyond the pale and men, real men, homophobes and the like, are increasingly treated as second class citizens.

The film will chart the rise of Julien Blanc through the Pick Up Artist community, a rebel who models his style on Tom Cruise in Magnolia and gives rooms full of angry, lonely, socially inept, pathetic, cringe-worthy men advice on how to talk to girls which they scribble down on their Action  Pads. Ratner continues:

Julien is the Wolf of Wall Street for sexually backward men. Despite the criticisms, his work is actually socially very positive.  He takes men who in fact have a deep fear of women and turns them into obnoxious and vaguely criminal assholes. I for one have benefited greatly from his courses.

Pick Up will be released in 2015.