HOLLYWOOD – Sacha Baron Cohen is in cinemas this week with the worst flop of his career, The Brothers Grimsby, but what do we really know about the mercurial comic genius?

The Studio Exec FACT Squad were launched onto an unsuspecting world this month to find out who in the world Sacha Baron Cohen really is.

  1. Borat, the journalist from Kazakhstan who we all enjoyed laughing at in the 2006 film Borat: Cultural Learnings of America for Make Benefit Glorious Nation of Kazakhstan because he was racist even though laughing at him like that was a little bit racist, was actually Sacha Baron Cohen! I know.
  2. Bruno, the gay fashion journalist who exposed homophobia hilariously in the film Bruno in 2009 though laughing at him did kind of make us a little bit homophobic too, was actually Sacha Baron Cohen! As well.
  3. Ali G, who featured in the hilarious film Ali G Inda House and presented alongside Emily Blunt at the Oscars last month and hilariously mocked the lack of diversity at the Oscars by making jokes about the Chinese… also Sacha Baron Cohen.
  4. Freddie Mercury, who had hundreds of hit singles and sold millions of hit albums including the soundtrack to the Science Fiction Classic Flash, both as a solo artist and with the popular rock group and best pub band in the world Queen, was going to be Sacha Baron Cohen, but died in 1991 before his dream could be realized.
  5. Donald Trump is not, despite rumors to the contrary, Sacha Baron Cohen.

For more FACTS click HERE.


DAMASCUS – British comic actor and Borat star, Sacha Baron Cohen admitted yesterday to being Bashar al-Assad: Breaking Bad fan, General Secretary of the Ba’ath Party and President of Syria.

‘Initially I was preparing for The Dictator and I thought lets do it as a mockumentary and so I flew to Syria as part of my preparations,’ the Bruno star revealed. 

 However, when I got there it turned out that the real Assad had just been killed in a car accident and guess which mug was asked to stand in while they sort out the civil war!? That’s right, me.

Has being Assad had an effect on your career?

Well, The Dictator, many noticed, was way below my usual level and I’ve really only had time to do a couple of cameos in Hugo and Les Miserables since then. Being Assad is just so time consuming. There’s the rebels and pressures from the West. But running the country isn’t even half of it. It’s the bloody Ba’ath Party. Endless meetings about nothing: the color of the membership cards, where to have the annual picnic, interregional five aside competitions. I could go on.

So why are you revealing this now?

Because there’s a very real chance I might be killed and I just want to get out there ahead of the field and say look, I’m an actor and I was just following the script.

But you are famed for your improvisational skills. 

Exactly. I mean no. All the major players know it’s me, and it’s only making things worse. I know that President Obama hated The Ali G Movie and the strategic air strikes are informed by that hatred. As for Vladimir Putin, if he sits down and watches Bruno, I’ll lose a major ally.

So what’s your next project?

If I survive, we’re in talks to do a musical version of All Quiet on the Western Front.  

All Singing on the Western Front is due for release in January, 2015.